The new iPhone 2025 lineup is shaping up to be one of Apple’s most exciting releases yet, with the iPhone 17 Air potentially becoming the thinnest iPhone ever made at just 5.5mm. While we’re still months away from the official announcement, numerous reports point to a September 2025 launch, following Apple’s traditional release schedule. iPhone 17 Coming Out Soon?
The question on every Apple fan’s mind is: When is iPhone 17 coming out? As Apple’s yearly launch cycle continues to build anticipation, tech enthusiasts are eager to know what innovations the iPhone 17 might bring and exactly when they can expect its release. Based on Apple’s historical trends, the iPhone 17 is likely to be announced in September 2025, following the traditional timeline the company has followed for more than a decade. While no official confirmation has been made yet, industry analysts and tech insiders predict the new iPhone model will feature next-level upgrades in performance, design, and camera capabilities. With growing interest in AI integration and more sustainable materials, the iPhone 17 could be a major leap forward. Keeping an eye on Apple’s upcoming announcements and WWDC 2025 will provide more concrete details. For now, fans eagerly awaiting the next big thing from Apple should mark their calendars for fall 2025 and stay tuned for more credible leaks and updates.
According to our research, we can expect four distinct models in the series, including the standard iPhone 17, the ultra-slim iPhone 17 Air, and the premium iPhone 17 Pro Max with its rumored 48-megapixel telephoto lens upgrade. Additionally, all models are expected to feature 120Hz ProMotion displays for the first time across the entire lineup, bringing smoother scrolling and animations to every device. The iPhone 17 series will likely run on Apple’s next-generation A19 chip, with Pro models potentially getting an enhanced A19 Pro version for even better performance. In this article, we’ll break down everything we know so far about the iPhone 17’s release date, expected models, design changes, and key features.
Expected iPhone 17 release date
When it comes to the new iPhone 2025 lineup, Apple’s release schedule is perhaps the most predictable aspect of the entire launch cycle. Based on past patterns, we can make some solid predictions about when these devices will hit the market.iPhone 17 Coming Out Soon?
Apple’s typical launch timeline
Apple has established a remarkably consistent pattern for iPhone releases over the years. Historically, new iPhone generations are announced in September, with only rare exceptions. Looking at recent launches, the iPhone 16 was revealed on September 9, 2024, the iPhone 15 on September 12, 2023, and the iPhone 14 on September 7, 2022. This consistency gives us confidence that the iPhone 17 series will follow suit with a September 2025 unveiling. Furthermore, Apple has already completed the Engineering Validation Testing (EVT) stage for at least one iPhone 17 model, indicating the design is getting closer to being finalized for mass production.
Predicted announcement and preorder dates
Most analysts point to the second week of September 2025 for the official announcement, with September 8-12 being the likely window. Among these dates, September 9, 2025 (Tuesday) emerges as the most probable candidate based on Apple’s usual preference for Tuesday announcements. Nevertheless, since Apple broke tradition with the iPhone 16 by using a Monday, there’s some uncertainty about the exact day. As expected, the pre-order period will begin shortly after the announcement—typically on the Friday of that same week. This means pre-orders for the iPhone 17 Pro Max and other models will likely open on Friday, September 12, 2025.
Shipping and availability expectations
Following the pre-order period, the actual release date when customers can get their hands on the new devices is expected to be Friday, September 19, 2025. This aligns with Apple’s standard practice of making new iPhones available about 10 days after the announcement. Notably, early production of the base iPhone 17 model is already taking place in India—marking the first time Apple has used an Indian factory for the initial manufacturing phase, which typically occurs between May and October. This suggests Apple is taking steps to ensure adequate supply for the launch. In rare cases, specific models might ship a couple of weeks later than others due to production challenges, but the core lineup should be available by late September.
What models are expected in the iPhone 17 lineup?
For the new iPhone 2025 launch, Apple is making significant changes to its smartphone lineup. Rather than sticking with their traditional four-model approach, the company appears to be replacing the Plus variant with something entirely different.
iPhone 17
The standard iPhone 17 will remain the entry point to Apple’s flagship lineup at an expected price of USD 799.00. With a 6.27-inch LTPO display and the A19 chip paired with 8GB of RAM, it offers solid performance for most users. Camera-wise, the device will feature a dual setup with a 48MP main shooter and 12MP ultra-wide. Interestingly, despite all the innovations in other models, the base iPhone 17 will look almost identical to its predecessor—maintaining the same camera layout without the new camera bar design. However, it will receive the upgraded 24MP selfie camera that’s coming to all 2025 iPhones.
iPhone 17 Air
Perhaps the most talked-about addition is the iPhone 17 Air—replacing the underperforming Plus model. This ultra-slim device measures just 5.5mm at its thinnest point, making it approximately 30% thinner than the iPhone 16. Featuring a 6.6-inch display and priced at USD 899.00, the Air represents a middle ground between standard and Pro models. Despite its thinness, it will house a capable A19 chip with 8GB RAM and a single 48MP camera in a distinctive pill-shaped camera bar. The Air will also be the first mainstream iPhone to utilize Apple’s custom C1 5G modem.
The iPhone 17 Air is set to be one of the most exciting new additions to Apple’s next-generation smartphone lineup. Serving as a replacement for the less popular Plus model, the Air is expected to offer users a fresh and innovative experience with a focus on sleek design and solid performance. One of the most striking features of this model is its ultra-thin build. At just 5.5mm at its thinnest point, the iPhone 17 Air is roughly 30% thinner than its predecessor, the iPhone 16. This dramatic slimming down makes the device one of the slimmest iPhones ever made, showcasing Apple’s continued commitment to pushing the limits of smartphone design.
Despite its slim profile, the iPhone 17 Air will not compromise on functionality. It comes with a 6.6-inch display, striking a balance between compact design and immersive viewing. This makes it ideal for users who want a phone that’s easy to carry while still offering a generous screen size for video streaming, browsing, and productivity. Priced at $899, the Air will sit between the standard iPhone and the Pro models, making it a middle-tier option for users who want more power and style without paying for the most premium Pro features.
Under the hood, the iPhone 17 Air is expected to be powered by Apple’s latest A19 chip, delivering strong performance and energy efficiency. It will be paired with 8GB of RAM, a notable boost that ensures smooth multitasking and responsiveness across a range of apps and tasks. This combination makes the iPhone 17 Air not only stylish but also capable of handling everything from everyday apps to more demanding applications like gaming or video editing.
Another standout feature is its camera system. While it includes only a single rear camera, the iPhone 17 Air still manages to pack a punch with a high-quality 48MP sensor. This camera is housed in a unique pill-shaped camera bar, which gives the device a distinctive appearance and sets it apart from other models. Apple is known for optimizing its camera software, so users can expect excellent photo and video quality, even with a single lens.
Lastly, the iPhone 17 Air will mark a significant technological leap by being the first mainstream iPhone to include Apple’s custom-built C1 5G modem. This modem is expected to offer improved connectivity, faster download and upload speeds, and better power efficiency compared to third-party modems. Integrating their own modem is also a strategic move for Apple as it reduces reliance on external suppliers and allows for deeper optimization with their hardware and software ecosystem.
In summary, the iPhone 17 Air is designed for users who value cutting-edge design and reliable performance. Its ultra-thin body, competitive pricing, solid internals, and enhanced connectivity make it a strong contender in Apple’s 2025 iPhone lineup. Whether you’re a loyal Apple user or someone considering upgrading to an iPhone, the 17 Air looks like a modern, balanced choice that bridges functionality, aesthetics, and innovation.
Unlock Smart Deals & Straight to Your Inbox!
Join the JIDSAME.com Insider Newsletter and stay ahead of the curve! Get exclusive tech reviews,
iPhone 17 Pro
The iPhone 17 Pro steps things up with a 6.3-inch LTPO display and the more powerful A19 Pro processor coupled with 12GB RAM. Priced at USD 1099.00, it brings several notable upgrades, including a new rectangular camera bump stretching across the width of the phone. Photography enthusiasts will appreciate the improved 48MP telephoto lens, joining the already-upgraded 48MP wide and ultra-wide cameras. Like all models in the lineup, it benefits from the new 24MP selfie camera.
iPhone 17 Pro Max
Sitting atop the lineup at USD 1199.00, the iPhone 17 Pro Max boasts a larger 6.9-inch display and shares the A19 Pro chip with its smaller sibling. This will be the first iPhone to feature three 48MP cameras, allowing for exceptional photography across all lenses. The device may actually become slightly thicker (8.725mm vs 8.25mm) to accommodate a larger battery. Additionally, it will incorporate vapor chamber cooling technology for sustained performance during intensive tasks.
Design and display changes to look out for
The new iPhone 2025 lineup brings significant design changes that set it apart from previous generations, particularly in form factor and display technology.
iPhone 17 Air’s ultra-thin profile
Apple’s push toward extreme thinness reaches new heights with the iPhone 17 Air, measuring an astonishing 5.5mm at its thinnest point. This makes it roughly 30% slimmer than current iPhone 16 Pro models (8.25mm). Even the historically slim iPhone 6—infamous for “Bendgate”—was substantially thicker at 6.9mm. Nevertheless, the camera bump will protrude an additional 4mm, bringing the total thickness to 9.5mm at that point. To achieve this remarkable thinness, Apple has reportedly selected a titanium-aluminum alloy frame, potentially addressing durability concerns that might otherwise arise with such a slim profile.
New camera bump design
Perhaps the most visually striking change is the new horizontal camera bar stretching across the back of the iPhone 17 Pro Max and other Pro models. Unlike the current square camera bump, this rectangular design spans nearly the entire width of the phone. The camera lenses will maintain their triangular arrangement, while the flash, microphone, and LiDAR sensor will be relocated to the right side of this elongated bump. The iPhone 17 Air adopts a similar horizontal bar design but with a single 48-megapixel lens on the left and flash/microphone on the right.
120Hz ProMotion and always-on display
In contrast to previous generations, every iPhone 17 model—including non-Pro versions—will feature ProMotion displays. This technology enables variable refresh rates from 1Hz to 120Hz, allowing for smoother scrolling and video playback. Furthermore, this capability enables the always-on display functionality previously exclusive to Pro models, letting users view the time, widgets, and notifications without waking their device.
Anti-glare and scratch-resistant screen
Initially, Apple planned to introduce a revolutionary anti-reflective, scratch-resistant display coating for the Pro models. Regrettably, this feature has reportedly been canceled. The company encountered scaling issues with the production process, finding it “too slow” for mass manufacturing the millions of devices needed. As an alternative, Apple will likely continue using its standard oleophobic coating, which resists fingerprints but lacks the advanced anti-reflective properties found in Samsung’s Gorilla Glass Armor.
Key features and hardware upgrades
Inside the sleek exteriors of the new iPhone 2025 models lie substantial technical upgrades that will power users’ experiences for years to come.
A19 and A19 Pro chipsets
At the heart of every iPhone 17 sits the A19 chip manufactured on TSMC’s upgraded N3P 3-nanometer process. This refined fabrication technique offers increased performance efficiency and transistor density compared to earlier 3nm chips. As expected, Apple maintains its processor hierarchy with the iPhone 17 Pro Max and Pro receiving the more powerful A19 Pro chip, while the standard iPhone 17 and Air models feature the regular A19. The Pro variants will be paired with 12GB of RAM, providing ample memory for multitasking, gaming, and future AI capabilities. Mass production of these chips begins in late 2024, ensuring availability for the September 2025 launch.
Camera improvements across models
Photography enthusiasts have reason to celebrate as all four iPhone 17 models will feature an upgraded 24-megapixel front-facing camera, doubling the resolution of the current 12MP selfie cameras. The iPhone 17 Pro Max will make history as the first iPhone with three 48MP cameras, as the telephoto lens joins the already-upgraded wide and ultra-wide lenses. This enhancement enables better zoom quality without loss of detail. Pro models might also support 8K video recording and dual video recording—allowing simultaneous capture from front and rear cameras.
Wi-Fi 7 and Bluetooth 5.3
Every iPhone 17 model will incorporate Apple’s first custom-designed Wi-Fi 7 chip, marking a significant step in reducing reliance on external suppliers like Broadcom. This new chip supports simultaneous data transmission across 2.4GHz, 5GHz, and 6GHz bands, delivering peak speeds exceeding 40Gb/s. Bluetooth 5.3 will complement this connectivity package, ensuring faster, more reliable connections for accessories.
eSIM expansion and battery changes
After successfully implementing eSIM-only iPhones in the US, Apple plans to remove physical SIM trays in more countries with the iPhone 17 lineup. The new iPhone 17 Air prototypes already lack SIM trays entirely. Regarding power management, all models are expected to support 35W wired charging. Moreover, the Pro models might adopt the same easy-removal battery adhesive technology introduced in the iPhone 16 and 16 Plus, making battery replacements simpler. Despite its ultra-thin profile, the iPhone 17 Air should offer battery life comparable to current iPhone 16 models.
Conclusion
The iPhone 17 lineup undoubtedly represents one of Apple’s most significant evolutionary steps in recent years. After thoroughly examining the evidence, we expect the September 2025 launch to bring four distinct models with the iPhone 17 Air standing out as the most revolutionary addition. This ultra-slim 5.5mm device will likely change our perception of what a flagship smartphone can be.
Furthermore, Apple appears committed to democratizing premium features across all models. Previously exclusive ProMotion technology with 120Hz refresh rates will finally reach every iPhone 17 variant, regardless of price point. The A19 and A19 Pro chips should deliver substantial performance gains while the camera improvements—especially the Pro Max with its triple 48MP setup—will appeal to photography enthusiasts.
Though some anticipated features like the advanced anti-reflective display coating failed to materialize, the overall package still impresses. The redesigned camera bars, expanded eSIM adoption, and improved connectivity through Wi-Fi 7 all point toward Apple’s continued refinement of the iPhone experience.
Last but certainly not least, we believe these innovations show Apple balancing cutting-edge technology with practical user benefits. Rather than pursuing radical redesigns, they’ve focused on meaningful improvements that enhance daily use. The iPhone 17 lineup might not reinvent the smartphone, but it certainly refines it in ways that matter most to users.
FAQs
Q1. When is the iPhone 17 expected to be released? The iPhone 17 lineup is anticipated to be announced in September 2025, following Apple’s typical release schedule. Pre-orders are likely to begin around September 12, 2025, with the devices becoming available for purchase on September 19, 2025.
Q2. What models will be included in the iPhone 17 lineup? The iPhone 17 lineup is expected to include four models: the standard iPhone 17, the new ultra-thin iPhone 17 Air, the iPhone 17 Pro, and the iPhone 17 Pro Max. This lineup introduces the Air model as a replacement for the previous Plus variant.
Q3. What are the key design changes in the iPhone 17 series? Notable design changes include the ultra-thin profile of the iPhone 17 Air at just 5.5mm, a new horizontal camera bar design for Pro models, and 120Hz ProMotion displays across all models. The Pro Max variant may also feature a slightly thicker body to accommodate a larger battery.
Q4. What camera improvements can we expect in the iPhone 17 lineup? All iPhone 17 models will feature an upgraded 24-megapixel front-facing camera. The Pro Max model is set to be the first iPhone with three 48MP cameras, including an improved telephoto lens. Pro models may also support 8K video recording and dual video capture.
Q5. How much will the iPhone 17 models cost? While exact pricing may vary, current estimates suggest the standard iPhone 17 will start at $799, the iPhone 17 Air at $899, the iPhone 17 Pro at $1099, and the iPhone 17 Pro Max at $1199. These prices are subject to change before the official release.
